There is growing interest by convenience store retailers to appeal to consumers’ desire for healthier options, and providing healthy choices--in addition to not-so-healthy ones--is not a trend or a fading fad, it’s now the norm. As consumers get smarter about their health, it’s important for retailers to stay abreast of the latest news, information and trends to keep them satisfied and coming back for more. Check out news on how retailers are reacting providing more healthy options, merchandising tools and equipment services to help you run your business smoothly and maximize consumer impact.
This month's featured article:
Driving consumer enthusiasm
Today more than ever, consumers seek elevated experiences when dining away from home, so offering items that generate enthusiasm is crucial in order to effectively compete for share of stomach. Retailers can meet the increasing consumer demand for excitement by giving consumers the power to make menu items their own.
"With a portfolio of high-performing products, unmatched marketing and sales support and innovative programs designed to grow your business, Kraft Foodservice is committed to your long-term success. We offer diverse brands to enhance your menu—plus expertise and resources to help your bottom line."
With Kraft Foodservice, you have a choice of products for virtually every occasion. Powerhouse brands your customers recognize and associate with high quality, including:
- CRYSTAL LIGHT
- MAXWELL HOUSE
- A.1. Steak Sauce
- GREY POUPON Dijon Mustard
- PHILADELPHIA Cream Cheese
At Kraft, we're strongly committed to helping you grow your business. Merchandising tools and equipment services help you run your business smoothly and maximize consumer impact. Kraft Works, which provides menu insights, business building solutions and promotions, and the Kraft Culinary Centre, where our world-class chefs offer recipe development, are first-rate resources for operators serving Kraft brands.
Address: 3 Three Lakes Drive, Northfield, IL 60093