Healthier Options

Kraft Foodservice

There is growing interest by convenience store retailers to appeal to consumers’ desire for healthier options, and providing healthy choices--in addition to not-so-healthy ones--is not a trend or a fading fad, it’s now the norm. As consumers get smarter about their health, it’s important for retailers to stay abreast of the latest news, information and trends to keep them satisfied and coming back for more. Check out news on how retailers are reacting providing more healthy options, merchandising tools and equipment services to help you run your business smoothly and maximize consumer impact.

This month's featured article:

Consumers’ Evolving Tastes
There have been dramatic shifts in the foodservice industry over the last five to 10 years that demand retailers’ attention. Here are three trends influencing foodservice today.

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Healthy Hydration

Keyes' Plan for Fresh & Easy: Healthy, High-Quality, Affordable


Quality Brands Committed to Your Success
From MAXWELL HOUSE and GEVALIA to CRYSTAL LIGHT, CAPRI SUN and more, Bev1 brings together the hottest--and coolest--beverage brands your customers love.
Kraft Foodservice cold beverage brands offer something for everyone, with various formats of well-known brands like CRYSTAL LIGHT, CAPRI SUN and MiO.
From the honest-to-goodness blends your customers have grown up on to gourmet brews, Kraft Foodservice offers a variety of coffee solutions.
Healthier Living Resources from Kraft Foodservice
Retailers looking to meet the consumer demand for healthy and mindful menu items need to add another word to the growing list: sustainability. While sustainability isn’t an easy term to define, that can work to a retailer's advantage, allowing for a variety of creative ways to incorporate it into their business.
These days, consumers are not only eating away from home more often, but they’re paying more attention to what they’re eating, a realization that hasn’t gone unnoticed by savvy retailers.
Today more than ever, consumers seek elevated experiences when dining away from home, so offering items that generate enthusiasm is crucial in order to effectively compete for share of stomach. Retailers can meet the increasing consumer demand for excitement by giving consumers the power to make menu items their own.
The declining popularity of carbonated soft drinks (CSDs) can spell opportunity for retailers who focus on building a diverse beverage program. By offering healthy alternatives to both diet and regular CSDs, retailers can use beverages to boost profits while still catering to health-conscious consumers.
Learn about Kraft’s innovative business practices, commitment to healthy-living solutions and products that promote sustainability.
Through our free Kraft Works program, we bring you menu ideas and insights, along with business solutions and promotions to impact your profits.
Our culinary team provides recipe development that not only inspires, but meets the specific challenges faced in today’s professional kitchens.
Once you sign up with Kraft Works, you will have access to valuable rebates across our brand portfolio.
Check out business building tips, menu trends and real-world success stories to inspire your business.

CRYSTAL LIGHT Bag-in-Box Will Turn Your Beverage Sales Around

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"With a portfolio of high-performing products, unmatched marketing and sales support and innovative programs designed to grow your business, Kraft Foodservice is committed to your long-term success. We offer diverse brands to enhance your menu—plus expertise and resources to help your bottom line."

With Kraft Foodservice, you have a choice of products for virtually every occasion. Powerhouse brands your customers recognize and associate with high quality, including:

  • A.1. Steak Sauce
  • GREY POUPON Dijon Mustard
  • PHILADELPHIA Cream Cheese

At Kraft, we're strongly committed to helping you grow your business. Merchandising tools and equipment services help you run your business smoothly and maximize consumer impact. Kraft Works, which provides menu insights, business building solutions and promotions, and the Kraft Culinary Centre, where our world-class chefs offer recipe development, are first-rate resources for operators serving Kraft brands.

Address: 3 Three Lakes Drive, Northfield, IL 60093

Phone: 1-800-537-9338