The LIFT Station
The LIFT Station, from LIFT Retail Marketing Technology, Inc., is an interactive suggestive-selling platform for the point of sale. It notifies shoppers about promotions or product pairings at checkout and gives cashiers tailored sales messages for those offers. LIFT transforms each transaction, reportedly providing an accurate, measurable tool that empowers shoppers and stregthens c-store operations. The LIFT Station was designed by c-store operators, and has grown in-store sales by more than 5% according to the company.