CHICAGO -- Food retailers of all kinds are finding ways to ramp up their retailer meal solutions (RMS) programs. RMS has emerged as a critical strategic initiative for not only most supermarket chains and supercenters but also for convenience stores, dollar stores and drug stores, said food consultancy Technomic.
Shifting consumer dynamics are one reason RMS continues to grow. "Gone are the days of trips to the grocery store designed to address a family's needs for the next one to two weeks," said Wade Hanson, Technomic principal and director of the firm's retailer meal solutions practice. "Instead, consumers shop more often and use many different types of stores with an eye toward fresh foods and ready-to-eat meals."
For most food retailers, prepared foods at the store perimeter present a critical way to differentiate their offerings from the myriad of competitors. "Since the center of stores have changed very little in look and function over the years, retailers must concentrate on the perimeter to set themselves apart with consumers," Hanson said.
Suppliers can play an important role in helping retailers develop products and deal with related issues such as supply chain, waste and consumer understanding.
Technomic recently completed a new study on the RMS segment. Retailer Meal Solutions: Capitalizing on the Next Generation updates its prior RMS research and provides new five-year forecasts, projected growth rates and insights into the needs of consumers and retailers alike.
Chicago-based Technomic provides clients with the facts, insights and consulting support, as well as proprietary studies and ongoing research on all aspects of the food industry.