CHICAGO -- At the height of the economic downturn, many consumers flocked to supermarkets, mass merchandisers, warehouse clubs, convenience stores and other retailers looking for a deal on prepared foods. Although the economy is slowly recovering from the recession, some consumers are purchasing retailer meal solutions (RMS) less often than they did two years ago--38% of today's consumers say that they purchase RMS from traditional supermarkets each week--compared to 42% who said the same in 2010, reported foodservice consulting firm Technomic.
"These consumers may be reversing the patterns they set a couple of years ago by heading back to restaurants," said Darren Tristano, vice president of Chicago-based Technomic.
"For retailers to gain or maintain their share of foodservice dollars, they'll need to clearly stand out from restaurants--especially since our data shows that consumers' expectations are rising for the taste, quality, freshness and appearance of retailer prepared foods," he said.
Findings from Technomic's Retailer Meal Solutions Consumer Trend Report, include:
Chicago-based Technomic provides clients with the facts, insights and consulting support they need to enhance their business strategies, decisions and results. Its services include numerous publications and digital products, as well as proprietary studies and ongoing research on all aspects of the food industry.