CLEARWATER, Fla. -- GSP, a leading provider of retail services, has announced its new in-house photo studio, fully equipped for foodservice and consumer goods photography. The Studio at GSP is part of GSP's new corporate offices which include design space to accommodate the company's more than 25 graphic designers, several creative directors as well as GSP's in-house photo studio and food prep space.
The Studio at GSP is equipped to produce high-end food shots for foodservice retailers and their suppliers. Its team of in-house photographers, stylists and art directors work together to produce consistent images focusing on each customer's unique look and brand.
A portfolio with food photography shot at the Studio at GSP as well as a foodservice design portfolio will be on display at the upcoming Foodservice at Retail Show (FARE), June 25-26 in Chicago. An online portfolio is also available at www.gspretail.com/design.
"The Studio at GSP will be a tremendous asset to our customers, enabling us to capture the attributes of their product into beautiful food imagery that we can incorporate directly into POP campaigns," said Steven Cohen, GSP's vice president of design services. "GSP is truly a one-stop foodservice design shop; by combining industrial and graphic design with our new food photography offering, we will provide industry leading, cost effective and custom foodservice solutions."
Clearwater, Fla.-based GSP helps consumer facing businesses transform their growth strategies into store-level results. Its site intelligence software optimizes planning and enables store-specific retail execution. Its survey services ensure that retailers know the details of every store to improve capital expenditure decisions, store understanding and store support. Its design team provides graphic and industrial design solutions tailor-made for retail results. And its point-of-purchase (POP) management team leverages expertise in design, production, fulfillment and data management to maximize return on in-store marketing efforts.