Super Pantry Launches New Website, Mobile App

Retailer using OpenStore by GasBuddy solution to serve customers, build loyalty

Published in CSP Daily News

CHAMPAIGN, Ill. -- Super Pantry has launched a new branded Super Pantry website and free mobile application. The website officially rolled out in April as did the free Super Pantry mobile app.

The app showcases updated gasoline prices, locations, in-store promotions and more. Customers can send feedback from their mobile phone, view store information and receive time-sensitive electronic mobile coupons.

"Super Pantry has a mission to provide outstanding customer service, and providing tools directly to the customer build that relationship. Connecting to our customers via social media and mobile technology gives us the opportunity to provide the best value while building customer loyalty," said Ryan Moran, marketing manager at Tri Star Marketing. "The opportunities are endless with OpenStore and we are proud to partner with them to grow our business."

"Connecting with customers is key to gaining loyal and satisfied customers. Super Pantry realizes the significance of tapping into the technology that their customers like to use," said Jason Toews, co-founder and CEO of OpenStore by GasBuddy. "OpenStore is a complete turnkey social technology solution that will support Super Pantry's strategies to reach their customers with targeted marketing and powerful messaging."

Brooklyn Park, Minn.-based OpenStore by GasBuddy is a powerful solution that increases customer loyalty by providing much needed two-way communication between c-store owners and customers using leading-edge web technologies and custom branded mobile applications. The OpenStore dashboard makes it easy to collect customer feedback, manage social media, deliver mobile coupons and text message campaigns all from one single location. OpenStore makes a brand and a convenience store stronger and more aligned with social media in a new fashioned way, by gaining loyalty from customers in an old fashioned way.

With locations throughout Illinois and Indiana, the Super Pantry convenience store chain of convenience stores is operated by Champaign, Ill.-based Tri Star Marketing Inc.

Keywords: 
loyalty, pos