Spinx Thinks PriceAdvantage

Replacing existing fuel pricing solution with Skyline product

Published in CSP Daily News

GREENVILLE, S.C. -- PriceAdvantage, a division of Skyline Products, said that The Spinx Co. has been using PriceAdvantage at 65 Spinx convenience stores across the Carolinas. PriceAdvantage, a fuel price management solution, has given Spinx the ability to make better fuel pricing decisions given the real-time intelligence provided for each store, such as competitor survey data, volume histories and retail margins.

Spinx stores also use PriceAdvantage to feed price changes to the Radiant point-of-sale (POS) systems, pump and Skyline electronic price signs with the one-click technology that is unique to PriceAdvantage.

"We couldn't be happier that PriceAdvantage has replaced our previous fuel pricing solution," said Stewart Spinks, founder and CEO of Spinx. "It is a superior tool in that it gives us the ability to pull historical data easily, manage multiple price changes per day and provide a user-friendly interface at the headquarters and store level."

Spinks added, "We have found that our store managers are spending about 45% less time entering data into the system since we began using PriceAdvantage; giving them more time to focus on customers."

Aaron McHugh, head of PriceAdvantage division, said, "It's invigorating to hear from [a respected retailer] like Stewart Spinks that PriceAdvantage is providing The Spinx Co. with a more efficient and effective fuel pricing tool."

PriceAdvantage is a highly specialized retail fuel pricing solution for the convenience store industry, designed to increase the efficiency and effectiveness of a retailer's pricing process. It provides automation for the entire fuel pricing process, from collection of competitive surveys, to efficient and detailed analysis for best price determination, to rapid speed-to-the-street price change execution.

The ability to change prices immediately at the POS, fuel pumps and electronic price signs from the centralized headquarters location with one click makes the solution unique in the industry, the company said.

Skyline Products, Colorado Springs, Colo., is a developer, manufacturer and provider of fuel pricing and central control software, electronic price displays and dynamic message signs to the fuels, transportation and government vertical segments in North America. The PriceAdvantage division allows fuel retailers to collect competitive data, determine optimized fuel pricing and automate price changes at the POS, fuel pump and electronic price signs, creating a streamlined closed loop fuel pricing process.

Based in Greenville, S.C., Spinx operates 65 convenience retail stores in South Carolina and North Carolina. Founded in 1972 by Stewart Spinks, today the company is the largest privately held gasoline-convenience retailer in South Carolina and is ranked among the top U.S. c-store chains in the country.

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