Mapco Express Joins PayPal's Mobile Payment Network
"Lines between shopping online and in-the-store are rapidly disappearing"
Published in CSP Daily News
BRENTWOOD, Tenn. -- Convenience gasoline chain MAPCO Express Inc. has joined 22 retailers that are enabling their customers to pay with PayPal in store, PayPal Inc. announced on its blog.
The 23 national brand name retailers, 16 of which joined the program in May 2012, are Famous Footwear, Dollar General, Mapco Express, RadioShack, Spartan Stores, Abercrombie & Fitch, Advance Auto Parts, Aeropostale, American Eagle Outfitters, Barnes & Noble, Foot Locker, Guitar Center, the Home Depot, Jamba Juice, JC Penney, Jos. A. Bank Clothiers, Nine West, Office Depot, Rooms To Go, Tiger Direct, Toys "R" Us and two additional partners that PayPal will name later.
To facilitate payment at these retailers, PayPal and NCR Corp. have signed a deal to integrate NCR's mobile solutions for retail and hospitality with PayPal's digital payment technology.
"Consumers and retailers want choice when it comes to purchasing and making payments as the lines between shopping online and in-the-store are rapidly disappearing," said Don Kingsborough, PayPal's vice president of retail and prepaid. "We couldn't be more excited about working with NCR to combine their innovative software and hardware solutions with our industry-leading digital payment technology. PayPal is at the forefront of digital and mobile payments, constantly striving to remove friction for merchants and consumers to deliver a better shopping experience."
The companies are integrating PayPal mobile payment options into NCR's Convenience-Go (C-Go) application for petroleum and convenience stores. C-Go is a store-branded mobile application that allows shoppers to purchase fuel, food, car washes and other items right from the application. PayPal integration gives C-Go users another easy option for paying at the pump or inside stores with their smartphone while also providing stores with valuable opportunities for targeted up selling and promotions.
Also, NCR and PayPal plan to enhance NCR's Netkey Endless Aisle application with PayPal integration to speed up the consumer checkout process for consumers using the solution for online shopping in a physical store and create new revenue opportunities for retailers.
NCR and PayPal will integrate PayPal mobile payment options into the new NCR Mobile Pay application and NCR Aloha Online Ordering. Designed for the more than 60,000 restaurant sites using NCR Aloha point-of-sale (POS) technology, NCR Mobile Pay enables restaurant patrons with a smartphone to browse their bill, re-order menu items, alert their server, complete surveys and pay. With the new integration, PayPal appears as a payment option and allows consumers greater choice for secure payments alongside credit or debit-card options. Consumers will also be able to use the PayPal mobile application to locate and "check in" at participating NCR Mobile Pay merchants to access the same functionality.
Beyond these initial solutions, initiatives are planned to integrate NCR's Advanced Marketing Solution (AMS) loyalty and offer management system with the PayPal digital wallet. This integration will enable consumers to check in on their mobile devices as they start shopping to take advantage of shopping lists as well as digital redemption of coupons and special offers when they pay.
"NCR is committed to partner with organizations that seek to maximize the adoption of digital wallets and mobile payments to help our customers provide more choice, greater control and increased flexibility for their consumers," said John Bruno, CTO and executive vice president at NCR. "Combining NCR's broad hospitality and retail footprint with PayPal's global customer base enables restaurants and retailers to redesign the consumer experience with mobile-enhanced shopping and payments while materially improving business processes and creating seamless consumer experiences across touch points, locations and channels."
Duluth, Ga.-based NCR is a global technology company offering assisted- and self-service solutions and comprehensive support services retail, financial, travel, healthcare, hospitality, gaming and public-sector organizations. NCR just announced that it will start a consultancy service to help c-store retailers devise and implement mobile POS strategies that enhance the customer experience.
A division of Delek US Holdings Inc., Brentwood, Tenn.-based MAPCO operates approximately 375 stores in seven Southeast states under the names MAPCO Express, MAPCO Mart, East Coast, Fast Food and Fuel, Favorite Markets, Delta Express and Discount Food Mart. The retail segment supplies fuels and merchandise throughout the network of stores.