Named 2013 Product of Year in candy category by Product of the Year USA
Consumers choosing retailers that answer the “need” factor, SymphonyIRI reports
First campaign in more than 10 years
Companies honored in several categories for service to member retailers
Rolling out Bazooka TV to accompany relaunch of iconic gum
Reverse trade missions, partnering helped garner international business
New products show pleasure, health and convenience need no translation
Existing franchisee agrees to 13 more new restaurants in Dayton, Ohio, area
Fetes Portland, Ore., area folks for free from its favorite featured fare
Updates packaging, adds nutritional information to front
Smartphone social messaging app connects people "through the stars"
Dual mandate: expand into higher-growth spaces, maintain strength of core business
At CAGNY, Rosenfeld highlights snack company growth strategies
Shiver elected president, CEO; Deese named executive chairman
Nostalgia and healthy rank high, but one trend could cause trouble