Extend loyalty program to East Coast markets
Also will drop fee on the purchase of gift cards
Partners with grocer Hy-Vee to drive traffic
Love's Travel Stops upgrades its mobile app for drivers
For every 100 points earned at Vons, Pavilions, customers get 10-cpg Gas Rewards
Glendale, Calif., resident takes pump prize
Retailers see operational uses for cellphones, tablets
Verge Retail technology powers personalization
Puts instant prize-winning power in customers' phones
Walmart, AmEx launching no-minimum, fee-transparent alternative to debit, checking
Special holiday "thank you" to customers; also donates to schools, more
Ability to personalize fueling experience drives customer loyalty
Claims rewards, savings given to consumers have mostly declined
Digital campaign management platform unifies mobile offers
Targeted solutions include couponing, dayparting, geotargeting at pump