Tree-Free Paper Coming to Convenience Stores
Sugarmade partners with AATAC retailers
Published in CSP Daily News
WALNUT CREEK, Calif. -- Sugarmade Inc., a marketer and distributor of sustainable tree-free products, is has entered into a distribution relationship with the Asian American Trade Associations Council (AATAC). The AATAC is the largest multi-ethnic consortium of smaller subgroups, business chain owners and other organizations that make up almost 65% market share in the convenience store industry.
"In our continued efforts to bring sustainable and socially responsible tree-free paper to more consumers, we have entered into a relationship with the AATAC to provide its customers direct access to Sugarmade's copy paper," said Clifton Leung, Sugarmade's CEO. "Many of the AATAC's convenience stores are located close to consumer's homes or on their way to or from their places of work making it an extremely accessible distribution channel."
Sugarmade will be launching a pilot program to retail its copy paper in almost 1,000 stores in the Southeast. Based on the success of this retail effort, the relationship could expand to include stores in Texas, California and other states where AATAC membership is represented.
Sugarmade continues to expand its distribution footprint within the United States by finding and working with strong partners who are socially aligned with its sustainably focused efforts to build a great business while at the same time preserving the environment.
Sunil Capita, board director for AATAC, commented, "AATAC is excited and is looking forward to working with Sugarmade and selling its products within our members' stores. We are always looking to build great relationships that will benefit both our members and their customers, and we believe that Sugarmade's tree-free copy paper will deliver these benefits."
The Asian American Trade Associations Council (AATAC) is an industry trade association representing thousands of stores nationwide. AATAC is an advocate for the convenience retailing industry providing industry information, knowledge and connections to ensure the competitive viability of its members' businesses.
Walnut Creek, Calif.-based Sugarmade paper is 100% tree-free and made of bagasse, a residual by-product of sugarcane and bamboo, both rapidly renewable resources.