Hess Rolling Out 2011 Hess Toy Truck November 11

Truck & Race Car latest entry in holiday tradition since 1964

Published in CSP Daily News

NEW YORK -- Hess Corp. has announced the latest addition to its line of toy trucks for the holiday season: The 2011 Hess Toy Truck & Race Car. For the first time in the collection's 47-year history, the two vehicles in the set are both packed with sounds and lights.

It goes on sale November 11, 2011, at participating Hess and Hess Express retail stores for $26.99 plus tax, Energizer batteries included.

Following a long tradition of craftsmanship and innovation, this year's truck has four-wheel spring suspension and a pullout ramp that automatically activates a hydraulic sound. The truck cab features three more sound effects and flashing lights. The truck's flatbed trailer carries a race car modeled after an American stock car that sports a pull-back racing motor and Hess Express logo. A push of the race car's gas cap activates flashing lights and the sound of the car's engine.

The truck's features include:

  • Pullout ramp with automatic hydraulic sound.
  • 3 additional sound effects activated by cab buttons (ignition, horn and back-up alert sounds).
  • 34 lights with all-on and flashing modes.
  • Flashing light mode activated by cab button, chassis switch and ramp.
  • Four-wheel spring suspension.
  • Chrome-look detailing.
  • 2 Energizer 'C' batteries.

The car's features include:

  • Engine sound effect activated by gas cap button.
  • 10 lights (all-on and flashing modes).
  • Flashing light mode activated by gas cap button.
  • Pullback racing motor.
  • Chrome-look detailing.
  • 2 Energizer 'AA' batteries.

The Hess Toy Truck has been a holiday tradition since 1964, and is one of the longest-running toy brands on the market, the company said. As in past years, the truck will be sold exclusively at Hess retail stores in 16 East Coast states from Massachusetts to Florida, while supplies last. For a complete list of Hess Toy Trucks through the years or to find the nearest Hess location, click here.

Hess, with headquarters in New York City, is a global integrated energy company engaged in the exploration, production, purchase, transportation and sale of crude oil and natural gas, as well as the production and sale of refined petroleum, natural gas and electricity products.