Rutter's Lures Customers With 'Fish-a-Dilla,' More

Burgers, tacos, fish sandwiches get "ultimate" toppings

Published in CSP Daily News

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YORK, Pa. -- Convenience retailer Rutter's Farm Stores is introducing its menu's "ultimate line."

Rutter's Ultimate Burgers Melts are one-third-pound black Angus beef patty and topped with the customer's choice of pastrami, mozzarella sticks, french fries, jalapeno bites or fried pickles.

In addition to any of the traditional toppings Rutter's customers have grown accustomed to, they can also choose from burger toppings they can't find anywhere else, like taco meat, macaroni and cheese and onion rings.

Rutter's Ultimate Tacos come in Alaskan cod, chicken or steak and are served up two at a time in soft taco shells. Customers can top the tacos with as many toppings as they like to complement their tastes.

Rutter's also has extended its line of lunch quesadillas by creating the Fish-a-dilla, which is Alaskan cod, cheese and the customer's choice of quesadilla toppings melted together to perfection and served with salsa.

Rutter's Farm Stores is recognized in the convenience store industry as a leader in foodservice innovation and was named Leader in Retail Food Service by Fare and CSP magazines in 2010.

York, Pa.-based Rutter's Farm Stores is a third-generation, family-owned business with 58 convenience stores located throughout central Pennsylvania.

Keywords: 
hot & cold food, QSR