Casey's Adds 50 Sites to Pizza-Delivery Program
More to come in next fiscal year
Published in CSP Daily News
ANKENY, Iowa -- Count on Casey's General Stores to add more stores to its pizza-delivery program as results continue to please the convenience-store chain.
"Of the 12.6% increase in same-store sales for prepared food [in the recent third quarter], about 1% was due to the pizza delivery" at just 26 stores, chief financial officer Bill Walljasper reported on a recent earnings conference call with analysts. "With this in mind, effective February 1, we rolled an additional 50 stores to this program and are in the process of identifying more locations to be converted next fiscal year."
Most of the initial 26 stores added pizza delivery in November.
The company began testing the concept at one location in early 2011.
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"We're encouraged about the preliminary results of our pizza-delivery program. … In a very short period of time, we're seeing a tremendous traction in that initiative, which is giving us some optimism to roll out that program," Walljasper added. "We'll still be disciplined with that and push that out and see where it's going to work. Obviously, it's not going to work everywhere."
Ankeny, Iowa-based Casey's General Stores Inc. operates 1,686 convenience stores in 11 states.