Rutter's Partners With My Coke Rewards

First deal in c-store industry gives customers gas savings by purchasing Coca-Cola products

Published in CSP Daily News

James Astor (left), Dennis Daugherty

YORK, Pa. -- Rutter's Farm Stores has partnered with My Coke Rewards to be the first in the convenience store industry to offer customers gasoline savings for drinking Coca-Cola products.

The My Coke Rewards program allows customers to collect points from Coca-Cola products, and then redeem them at www.mycokerewards.com. Customers can now redeem 20 My Coke Rewards points for a five cents per gallon discount on gasoline at Rutter's pumps, up to 20 gallons.

The discount will be added to the customer's registered Rutter's Rewards card, to accumulate with other cents-off-per-gallon rewards.

Details about the My Coke Rewards program can be found at www.mycokerewards.com. To register a Rutter's Rewards card or learn more about the Rutter's Rewards program, customers can visit www.ruttersrewards.com.

The Coca-Cola Co., Atlanta, is the world's largest beverage company, with more than 500 sparkling and still brands. Led by Coca-Cola, its portfolio features 15 billion-dollar brands including Diet Coke, Fanta, Sprite, Coca-Cola Zero, vitaminwater, Powerade, Minute Maid, Simply, Georgia and Del Valle.

In other company news, Rutter's said that the Employer Support of the Guard & Reserve (ESGR) recently honored Dennis Daugherty, store manager at Rutter's Farm Store No. 60, with the Patriotic Employer Award for his commitment to Reserve forces. James Astor, South Central Pennsylvania representative of the ESGR, an operational committee of the Department of Defense, presented the award in early March.

Team member and Army National Guardswoman Alicia Pope nominated Daugherty for the award for supporting her participation in the National Guard and Reserve Force.

"We congratulate Dennis on his well-deserved recognition, and we thank Alicia for her service to our country," Rutter's said.

York, Pa.-based Rutter's Farm Stores is a third-generation, family-owned business with 57 convenience stores located throughout central Pennsylvania.