AriZona’s Jack Nicklaus Golden Bear Adds Pink Lemonade
Sixth flavor will roll out through 2013
Published in CSP Daily News
NEW YORK -- AriZona Beverages USA LLC and Jack Nicklaus have added a pink lemonade to its popular Golden Bear line.
Jack Nicklaus Golden Bear Pink Lemonade is a balance of sweet and tart, containing 10% juice and only 70 calories per serving. Like all of AriZona's products, Golden Bear Pink Lemonade contains no artificial flavors, colors or preservatives. Pink Lemonade is a mix of smooth sweetness with lemon zest, making it the perfect complement to any meal or to enjoy alone, according to the company.
Golden Bear Pink Lemonade's packaging is sure to stand out on the shelves with its collage of images celebrating the career of one of history's greatest golfers. Surrounding an iconic portrait of Jack Nicklaus following his 1978 British Open victory are close to 20 images of his children and grandchildren, as well as other professional and personal moments from Jack's storied career.
The packaging on the previous five flavors launches--all since April 2012--have been as much of a talked-about feature to the popular Golden Bear line as the flavors themselves. To date, the line has been available in regular lemonade with honey and ginseng, strawberry lemonade, mango lemonade, mint lemonade, and a 10-calorie version of regular lemonade with honey and ginseng.
Distribution will begin in the Northeast and continue to rollout nationally throughout 2013. The 23-ounce can is pre-priced at 99 cents.