‘Bringing Hostess Products Back to the Shelves’

Published in CSP Daily News

New owner of Twinkies & HoHos to reopen Kansas bakery this summer

EMPORIA, Kan. -- Hostess Brands LLC, a new company and employer under new ownership, plans to expand and re-launch its bakery in Emporia, Kan. The baking facility will resume operations this summer and will produce a full assortment of Hostess’ iconic snack products, including Twinkies, Cup Cakes, HoHos and Ding Dongs. The company will initially add 250 jobs to the local economy and plans to create a total of more than 300 jobs in the community within the next several years.

Last week, it announced the re-launch of a bakery in Columbus, Ga.

The investment in the Emporia baking facility is being funded by affiliates of Apollo Global Management LLC and Metropoulos & Co., which purchased selected Hostess assets out of bankruptcy in April 2013.

“I am delighted with the progress we have made upgrading the Emporia facility since we acquired Hostess,” said Dean Metropoulos, the chairman and chief executive officer of the new Hostess. “We have expanded the bakery’s capacity significantly, which will result in meaningful job growth in the Emporia community and ultimately help us achieve our goal of bringing Hostess products back to the shelves for our customers as quickly as possible.

“The state of Kansas and city of Emporia have been extremely helpful throughout the redevelopment process, and we want to thank them for their assistance with this project in particular and for their long-standing support of Hostess.”

“I am thrilled that the re-launch of the Emporia factory will result in the creation of hundreds of jobs,” said Kansas Commerce Secretary Pat George. “Kansas has created an attractive business environment that helps companies invest in the state and hire a significant number of Kansas workers.”

"The city is delighted that the new owners of Hostess Brands are resuming production at the Emporia plant,” said Mayor Bobbi Mlynar, who helped lead the cooperative effort to keep the local plant open. "Making the best snack cakes in the world is something that Emporia-area workers know how to do well and are eager to resume doing. The plant has been a major employer here for almost 50 years, providing significant support to our economy, as well as being a good corporate citizen in our community. We look forward to the same type of relationship with the new owners."

“The Emporia community is excited to officially welcome back Hostess Brands,” said chairman Jon Geitz of the Regional Development Association of East Central Kansas (RDA) and vice-mayor of the city of Emporia. “The RDA in collaboration with community leaders worked diligently over the past 15 months to ensure a positive outcome after the bankruptcy was announced. Once again, Emporia has earned its reputation as a community that speaks with one voice.”

Hostess is a leading fresh-baked sweet-goods company in the United States with iconic brands that include Twinkies, Cup Cakes, HoHos, Ding Dongs, Mini Muffins, Donettes, Zingers and Suzy Q’s. Through its 80-plus year history, Hostess has established unparalleled consumer brand awareness, strong customer relationships and partnerships with local communities throughout the U.S. The company is headquartered in Dallas and Kansas City, Mo.