RaceTrac Adding Fifth Third Bank ATMs in Georgia, Florida
Published in CSP Daily News
Financial institution's largest ATM relationship with a convenience store chain
ATLANTA -- RaceTrac Petroleum Inc. has partnered with Fifth Third Bank to locate ATMs at 225 convenience stores in Georgia and Florida. The bank will begin installing the new cash machines this month, and it expects to complete the installation by the end of 2013.
This is Fifth Third Bank's largest ATM relationship with a c-store chain, it said.
"After working with RaceTrac as a banking client, we realized the potential of expanding this working relationship to benefit RaceTrac and Fifth Third guests alike," said Randy Koporc, president of Fifth Third Bank (Georgia). "We seized the mutually beneficial opportunity to enhance each other's value."
Both Fifth Third Bank and RaceTrac have locations throughout Georgia and Florida, as well as additional southern states. Currently, Fifth Third has 32 branches in Georgia and 169 in Florida. There will be a total of 74 ATMs in Georgia RaceTrac stores and 151 throughout RaceTrac's Florida locations. This partnership extends the network of accessibility and one-stop convenience for both customers and non-customers.
"We're pleased to work with RaceTrac and to be their official ATM provider in Georgia and Florida. This is a natural partnership because we both have a strong presence and are committed to these key growth areas. In addition to new offers like Identity Alert, online bill pay and mobile banking, this is just another way we're providing greater services to our community," said Karen Dee, regional president of Florida and Mid-South regions for Fifth Third Bank.
"At RaceTrac, we are dedicated to making people's lives simpler and more enjoyable - a core mission that we share with Fifth Third," said Allison Moran, CEO of RaceTrac Petroleum Inc. "We're glad to partner with Fifth Third and believe that these new, upgraded machines will provide ease of use to our guests in Georgia and Florida."
Fifth Third Bancorp is a diversified financial services company based in Cincinnati. It has $123 billion in assets and operates 18 affiliates with 1,326 full-service Banking Centers, including 104 Bank Mart locations open seven days a week inside select grocery stores and 2,369 ATMs in Ohio, Kentucky, Indiana, Michigan, Illinois, Florida, Tennessee, West Virginia, Pennsylvania, Missouri, Georgia and North Carolina. Fifth Third operates four main businesses: Commercial Banking, Branch Banking, Consumer Lending and Investment Advisors.
Based in Atlanta, RaceTrac operates more than 370 c-stores in Georgia, Florida, Louisiana and Texas. In January 2012, RaceTrac introduced its new 6,000 square foot store design, featuring 24 hour Swirl World frozen yogurt, fresh salads and sandwiches, up to 24 fueling stations and more than 4,000 items.