Cheese Sales Grow in C-Stores for Third Straight Year

Published in CSP Daily News

Cheese Sales Trend in Convenience Stores

Unit sales of cheese were up 2.3% in c-stores in 2013.

Best-Selling Natural Cheese-Chunk Brands in Convenience Stores

IRI Convenience AllScan data for 52 weeks ending Dec. 29, 2013

BrandDollar SalesPCYAUnit SalesPCYA
Borden$5,477,7831.62%3,916,1901.21%
Cheese Pleasers$2,348,460-5.85%1,469,800-8.98%
Private label$2,086,90817.38%567,42722.62%
Kraft$1.975,048-3.14%400,828-4.34%
Cabot$1,622,20899.97%1,003,42832.41%
Kraft Snackables$1,226,489-6.46%1,392,061-6.62%
Tillamook$1,090,32689.41%447,37656.22%
Laughing Cow Mini Babybel$1,061,3660.53%231,1010.53%
Heluva Good$812,317-13.92%257,007-9.30%
Cabot Vermont$660,156-40.51%171,994-34.64%
Wisconsin Cheese Co.$591,00326.06%457,68219.00%
Jim's Cheese Pantry$545,794-12.27%93,565-10.40%
Exclusively Wisconsin$537,062-26.97%74,558-23.96%
Kraft Cracker Barrel$423,823-25.62%84,695-23.51%
Sargento$377,509384.12%289,882375.97%
Tillamook Special Reserve$313,399155.32%49,906119.74%
President$275,96825.87%40,58932.59%
Boar's Head$273,51366.05%55,16255.89%
Ole$265,116-32.90%64,064-31.18%
Crystal Farms$256,73630.47%62,32822.36%
TOTAL$25,857,6805.66%11,876,7604.30%
IRI

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Through major sales fluctuations of the various brands sold in convenience stores, natural chunk cheese continued to grow overall, up 4.3% in unit sales, according to year-end data from IRI, a Chicago-based market research firm (@iriworldwide).