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Issue Date: CSP Daily News, May 1, 2009


Weis Expands Sheetz Gas Program
Buy groceries at supermarkets, redeem rewards at c-stores
  - ADVERTISEMENT -
SUNBURY, Pa. -- Weis Markets has announced the expansion of its gasoline rewards program for its stores in Sunbury, Selinsgrove, Lewisburg, Mifflinburg and Milton, Pa. The new program allows customers to redeem their Weis Preferred Shoppers Club Gas Reward points for discounts on gasoline purchases at Sheetz convenience stores in Lewisburg, Selinsgrove and Mifflinburg.

To redeem their gasoline rewards at Sheetz, customers must pick up a new Weis Preferred Shoppers Club card at any Weis Markets' store. Customers can earn gas reward points on purchases in Weis Markets stores when they use their Weis Preferred Shoppers Card. With a $50 purchase, a Weis Club customer earns a 10-cents-per-gallon discount when purchasing up to 30 gallons of gasoline. If a Weis Club customer spends $100 during one transaction, the customer qualifies for a 20-cents-per-gallon discount while a $200 purchase earns a 40 cents-per-gallon discount.

There is no discount limit. This offer is good on a per transaction basis and does not aggregate.

The Weis Gas Rewards discount will continue to be available at all locally owned Weis Gas stations.

"In recent years, many of our Weis Preferred Shoppers Club members have earned tremendous discounts on their gas purchases. Our gas rewards program already offers the best discounts, and now we've increased the number of locations where our Weis Club customers can redeem their gas rewards" said Dennis Curtin, Weis Markets' spokesperson. "We are extremely pleased to be working with a great partner like Sheetz."

He added, "Our expanded gas rewards program allows our Weis Club members here in the Central Susquehanna Valley to redeem their gas discounts at Sheetz which were earned on their purchases in Weis Markets' stores; it's the best of both worlds."

Sunbury, Pa.-based Weis Markets is a Mid-Atlantic supermarket company operating 154 supermarkets in five Mid-Atlantic States: Pennsylvania, Maryland, New Jersey, New York and West Virginia.

Altoona, Pa.-based Sheetz is a family-owned and operated convenience store chain with more than $4.9 billion in revenue for 2008. The company operates more than 350 locations throughout Pennsylvania, West Virginia, Maryland, Virginia, Ohio and North Carolina.

Innovation Category: Loyalty

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