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Foodservice: Gates of Entry
The time is right for c-stores to drive foodservice. Jerry Weiner of Rutter's and others discuss the benefits and the challenges.
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Issue Date: CSP Daily News, October 6, 2009


McLane Rolls Out Snack Multi-Vendor End Cap
Program offers retailers free racks, discounts on display products
  - ADVERTISEMENT -
TEMPLE, Texas -- McLane Co. Inc., a leading supply chain services company, said that its Snack Multi-Vendor End Cap (Snack MVE) is now available to retail stores across the continental United States. This program will help retailers maximize their store space with this highly versatile end cap, creating a cost-effective merchandising opportunity, it said.

McLane's Snack MVE provides versatile and modular merchandising solutions to accommodate the diverse needs of stores throughout the country, the company added. The program also offers retailers free racks and 15% discounts on display products to ensure maximum profitability.

"By positioning and organizing snack products attractively, retailers can take full advantage of top-performing products to boost profitability," said Tony Frankenberger, vice president of merchandising at McLane. "We are excited to offer this Snack MVE program to retailers as a convenient and cost-effective way to drive additional revenues."

McLane Snack MVE benefits:
  • Display racks have up to a $400 value and are 100% funded by the manufacturers.
  • Two configurations available to best fit store needs and sizes.
  • Receive up to $150 a year in planogram compliance incentives.
  • Boost category sales by up to 19% with secondary MVE placement.
  • Increase total snack category gross margins by up to 22%.
Temple, Texas-based McLane is a $30 billion supply chain services leader, providing grocery and foodservice supply chain solutions for thousands of convenience stores, mass merchants, drugstores and military locations, as well as thousands of chain restaurants throughout the United States. With 38 distribution centers and one of the nation's largest private fleets, the company optimizes the purchase, flow and sale of products from thousands of suppliers to more than 60,000 locations. It is a wholly owned unit of Berkshire Hathaway Inc., Omaha.

Innovation Category: Store Design

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